We drive social change

Here is an overview of our income and expenditure:

• By the end of 2024, we expect to have generated €52,000 in accumulated income via our web search. In addition, we were able to mobilize donations of €21,500 through fundraising. That makes a total of €73,500.
• In the same period, we transferred €66,000 to the supported social entrepreneurs and made further donations of €8,000. That makes a total of €74,000

We have therefore used all of the search engine’s revenue for our social mission. We financed the operating costs (team, IT) elsewhere or covered them on a voluntary basis. The same applies to all interaction with the supported social entrepreneurs, storytelling and fundraising.

We have now changed the model. We compensate the advertising income through our impact subscription as well as by fundraising for support through our corporate  GOOD Club  

We screen all the projects for their contribution to the 17 UN Sustainable Development Goals (SDGs). Most projects cover four or five goals at the same time, sometimes even more. The chart shows the relative weight of each SDG in our project portfolio, based on our scorecard assessment.

Behind the projects are people who take initiative and develop bold new solutions. We support them in different phases, each of which is relevant for their success:

Prototyping phase
Teams that have just developed their innovative solutions or are in the process of testing their ideas as a prototype. A large proportion of the projects are led by young teams who form part of student-led sustainability or social innovation initiatives. 

Start-up phase
Founders of social enterprises who have reached a first proof-of-concept and who have turned their solution into their own organisation or start-up, but have only recently entered the market.

Scaling-up phase
Founders with exceptional solutions who have already achieved good results and are now accessing new regions or target groups in order to increase the positive impact. 

We support very large, established organisations that have been on the market for decades only in exceptional cases like when an interesting innovation project stands out and we have the opportunity to make a positive contribution to the project.

The world’s great challenges require approaches to action that have a global impact. Accordingly, the projects we support have an impact in many parts of the world. A small number of projects develop specific solutions that address problems in industrialised countries. The majority of projects aim to solve problems that affect the global South or people in need across the world.

As a start-up with teams in Germany and Austria, we are currently particularly close to the impact community in German-speaking countries. However, we want to continuously expand our community and exchange ideas with founders worldwide. 

We support almost all projects because of their outstanding social impact, with the majority of projects tackling in parallel also environmental challenges (social and ecological impact). Projects which only yield an ecological impact and have no targeted “social impact” such as new technology to remove CO2 from the atmosphere are only supported if we see the potential that the solutions could develop a major social dimension in the future.